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Step 2: Build a LinkedIn Profile That Stands Out

LinkedIn is more than just a place recruiters go—it's where modern-day networking happens. Yes, you still need to know how to connect with people in person, over email, or even via text. But LinkedIn was built to help you bridge those connections, expand your network, and stay visible in the professional world.

Think of your resume as a snapshot of your value proposition, while your LinkedIn profile is the living, evolving version of you. It’s where you can showcase your work, share your goals, and get noticed for the kind of roles you want next.

Here’s how to get it done in 5 steps:

Build Your LinkedIn Profile in 5 Easy Steps

  • Before you start editing anything, upload your most recent resume to LinkedIn. This helps you update your Experience, Skills, and Education sections all at once—and ensures your story is consistent.

    • Go to your LinkedIn profile
    • Click “Add profile section” → “Add resume” or “Import from resume”
    • Choose your most recent version (PDF is fine)

    💡 Pro Tip: Just updated your resume in Quinncia? Upload that version here so everything matches.

  • Your photo is the first thing people see—and it sets the tone. But don’t overthink it. You don’t need a professional headshot—just a clear, confident photo where you look approachable and job-ready.

    • Use good lighting and a clean background
    • Dress like you would for a class presentation or first day on the job

    No photo?
    Drop by the Career Launch Lab—we’ll take one for you!
    TNRB 4th Floor | Mon–Thurs, 8AM–6PM

  • Your LinkedIn banner is like your profile’s “background music”—it sets the mood and tells people something about your goals or interests before they even read your profile.

    It doesn’t need to be fancy—just intentional to reflect your goals or story.

    Banner Ideas:

    • BYU-themed: Y Mountain, the Tanner Building, campus landmarks
    • Career-themed: Code snippets, dashboards, UX mockups, tech tools
    • Values-themed: Inspiring quote, scripture, or mission statement (on-brand and minimal)
    • Personal touch: You can use landscapes, cityscapes, or abstract designs if they’re paired with a simple overlay—like a quote, your intended job title, or personal mission statement. 

    Here are some examples that work:

  • Your LinkedIn headline is one of the most important parts of your profile. It shows up everywhere—your profile, recruiter searches, connection requests, and every post or comment you make.

    Use This Simple Formula:
    Current Role or Aspiration | Key Skills | (Optional: Industry Focus) | Degree Program | School + Grad Date

    Here are some examples that work:

    • Data Analyst | Python, SQL & Tableau | Healthcare Analytics | STEM-Certified IS Program | BYU Grad Apr ’26
    • Audit Intern | Financial Reporting, Excel, QuickBooks | BS Accounting | BYU Apr ’26
    • HR Generalist | Talent Acquisition, Onboarding, HRIS | People-First Culture | BS Human Resource Management | BYU Apr ’26

    💡 Pro Tip: Avoid using words like “aspiring”—just name the role you’re working toward with confidence.

  • The About section is your chance to tell your story—briefly. It helps recruiters, alumni, and potential connections get a sense of who you are, what you're good at, and where you're going.

    Use This Simple Formula:

    1. Hook: What drives you or excites you about your field?
    2. Highlights: 2–3 key strengths, experiences, or accomplishments
    3. Value: What you bring to a team or company
    4. Call to Action: Invite others to connect, collaborate, or reach out

    Here is an example:

    💡 Pro Tip: Use line breaks and bullet points so it’s easy to skim. You can search for “LinkedIn formatting tools” if you want help making it clean.

Need Help?

Still not sure where to begin—or just want a second set of eyes on your LinkedIn profile?

Drop by the Business Career Center

TNRB 4th Floor
Mon–Fri, 8AM–6PM
801-422-7696

Meet with Your Career Director

Get one-on-one help tailoring your profile for specific roles, industries, or networking goals.

💡 Pro Tip: Once your profile is set up, start connecting with people you already know—classmates, professors, coworkers, friends. It’s the easiest way to grow your network and open the right doors.

Faith in Action

President Spencer W. Kimball once said,
“God does notice us, and he watches over us. But it is usually through another person that he meets our needs.” (Ensign, Dec. 1974)

As you reach out, network, and build relationships, be open to being an answer to someone else’s prayer—and to receiving answers through others as well.

Who do you feel inspired to reach out to today?

LinkedIn Profile Set Up? You’re Ready for Career Launch Step 3

Let’s look for Jobs and Internships!